Running a beauty salon in Košice
Košice is Slovakia's second city and the economic heart of the east, with a young, working population around the universities and the IT and steel sectors. Clients here expect to book online whenever it suits them, pay by card or QR, and get a reminder before they arrive — even if budgets are a touch more careful than in Bratislava.
The beauty scene clusters around the historic centre on Hlavná and the surrounding streets, then spreads out through Terasa, Sídlisko KVP and the other large housing estates. Hair salons, barbershops, nail and lash studios and cosmetic clinics make up most of the market, with the fiercest competition downtown. Owners are typically sole traders (živnostníci) or small teams, and the city is value-conscious — clients compare prices — but demand is clearly growing. Google and Instagram are the default discovery channels, and in a tight-knit eastern city reviews and word of mouth carry real weight.
Phone calls and Instagram DMs are still common ways to book in Košice, but they are fading as clients get used to self-service. Salons that move to online booking capture appointments outside opening hours — handy for shift workers and students — and cut no-shows with automatic SMS and email reminders. Cashless adoption is high here, so card and QR-code deposits are widely accepted and lower the barrier to booking.
YourSalon is the booking system behind this academy: online booking, automatic SMS/email reminders, a POS, client cards and QR payments in one place. The product, pricing and registration live on the platform at yoursalon.cz, with the same toolkit a Košice salon can run for its own clients.