YourSalon Research
Central European Salon Price Transparency Benchmark 2026: can clients understand salon prices?
A structured audit of whether a client can understand what a salon visit will cost — and whether the price is final — from public pages in Czechia, Poland, Germany and Slovakia. Scored 0–100 with the Salon Price Clarity Score (100 = fully clear before booking).
Results pending data collection
This study is collecting data. To keep the research honest, no findings, sample sizes or charts are shown until real data has been gathered and reviewed. The methodology is already public.
No placeholder statistics are published.
Answer seven questions about your own public pricing to get a Salon Price Clarity Score (0–100). It scores your answers against the published methodology — it is not a measured result.
1.Is a price shown on a public page before booking (not only ‘call/DM for price’)?(20)
2.Is it a final price — or a range/‘from’ price whose reason (length, complexity) is explained?(20)
3.Are add-ons and surcharges explained (materials, removing old work, length/complexity)?(15)
4.Would a client understand your service names and what each one includes?(15)
5.Is the duration of each service shown?(10)
6.Does the price match across your website, Google profile and booking page?(10)
7.Is the price list easy to find and readable on a phone?(10)
Salon Price Clarity Score
0/100
0 of 7 answered
Self-assessment against the published Salon Price Clarity Score methodology — your own answers, not a measured result or a score assigned by YourSalon.
Limitations
- Public information only; a price given verbally by phone is out of scope by design.
- Clarity is not correctness: a clearly shown price we do not verify against the real invoice.
- No salon is named as 'least clear'; only aggregated data and anonymized examples are published.
Download data
Price Transparency Benchmark 2026 — aggregated dataset
Aggregated Salon Price Clarity Scores by country and business type, plus the 'no public pricing' rate. Anonymized; published only after auditing and review.
Sources and methodology
- [1] Directive 2011/83/EU on consumer rights — European Union (EUR-Lex), 2011-10-25. https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=celex:32011L0083(checked 2026-07-05)Consumer Rights Directive, Art. 5 & 6: before the consumer is bound, the trader must give the total price of the service inclusive of taxes — or, where it cannot reasonably be calculated in advance, the manner in which it will be calculated — plus any additional charges. Legal CONTEXT for why price clarity matters; the benchmark measures clarity to the client, not legal compliance.
- [2] Directive 2006/123/EC on services in the internal market — European Union (EUR-Lex), 2006-12-12. https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=celex:32006L0123(checked 2026-07-05)Services Directive, Art. 22: service providers must make information available to recipients, including the price of the service where it is pre-determined by the provider, or the method for calculating the price. Legal context only; national transposition varies.
How to cite
- Web
- YourSalon Research. "Central European Salon Price Transparency Benchmark 2026." YourSalon, 2026. https://www.yoursalon.eu/en/research/central-europe-salon-price-transparency-benchmark-2026
- Media
- Source: YourSalon, Central European Salon Price Transparency Benchmark 2026 (2026).
- Short attribution
- YourSalon Research, 2026
Change log
- Study scaffold created; methodology and Salon Price Clarity Score framework published; data collection started.
- Added verified EU consumer-law context sources, media kit and the free Price Clarity Checker self-assessment tool.
Media contact
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